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Posts Tagged ‘Spike Jonze’

I'm Here Spike JonzeAfter directing scripts by Charlie Kaufman for Being John Malkovich and Adaptation and then collaborating with Dave Eggers to write Where the Wild Things Are, Spike Jonze went solo to pen the script for his most recent feature Her and promptly won numerous awards for his effort, including the Oscar for original screenplay.  Aside from studying the script for Her, I also recommend checking out this far less known short that Jonze made in 2010, I’m Herewhich is a bit of a thematic and stylistic warmup for issues explored in Her.  Also, you can check out the links with each movie above for screenwriting perspectives and discussions with Kaufman, Eggers, and Jonze.    

Besides the clear applications to Chapter 7 of Moving Images (From Page to Screen), I’m Here also prompts topics explored in Chapter 5 — Personal Expression and Studio Production — by provoking questions of “Who made this? / Why did they make it?” and related inquiries.  In this case, Jonze, who has worked on music videos and commercials throughout his career, creates here a “commercial” that is 30 minutes instead of 30 seconds.  And that is not truly a commercial.  Well, it’s really a (long-ish) short funded by Absolut for production studio credit and some cachet, it appears.  “Merchants of Cool,” indeed.

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One of the innumerable lists of best Super Bowl Commercials

Next week is the arrival of one of the key American media events of the year: the Super Bowl.  Talking with people today in the halls of virtually any school or workplace across the nation, there typically seems to be as much excitement about the commercials as the game itself among the millions of people who will be watching the event (clearly, while they are also eating: the Super Bowl has become the second-largest day of food consumption in the U.S. after Thanksgiving and ahead of all the other holidays – so the advertisers are clearly doing something right!… or wrong, depending on your perspective from a health standpoint).

So, I will be updating my extended Close-Up Interview with Kevin Goff, which is featured in Chapter 3 of Moving Images: “Sound and Image.”  Check it out along with the links to some of his finest material.

Also, in celebration of the art of creative advertising, here is a link to an article from Paste magazine that features ads from some of the most celebrated filmmakers of the past few decades (Michel Gondry, Spikes Jonze and Lee, Sofia Coppola, Wes Anderson, and others).  Soon, the juries will be out on a new slate of “Super Bowl Commercials,” which sometimes seem to be more passionate debates than about the merits of the game itself!

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